July needed a launch video. One that marks their milestone and puts them on the map. So they reached out to me.
The mission? Make something that highlight July’s product features, convey its impact, and most importantly - it has the be cool.
Within the first 24 hours of lauching:
Playground is a leader in childcare management software.
The company needed a testimonial video. But most testimonial videos ended up being overlooked because frankly, they’re boring.
So we decided to do it like a reality TV show. This makes it way more fun to watch. Viewers not only get entertained but also learn more about the company. And we’re even able to give them a glimpse of the product.
Dandylion provides high quality plant-based dog care products across North America. They’re featured in Oprah’s List - Pet Edition.
I worked with the owner to come up with ideas and create content that tells the brand’s story - a company that is female-run, family backed, and cares about their community.
The authencity captured the internet’s heart and boosted the brand’s awareness.
After graduation, I went 3 months without finding a job.
I also felt an immense pressure to “be successful”.
I told those stories - and they went viral accross all platforms.
With an increasing number of competitors, OHR needed to quickly gain exposure via digital advertising.
By running ads with short form content, they were able to:
JustGo is a fictional travel agency. The campaign is designed to inspire solo-travelling and encourage the public to travel as a form of self care.
All photography is original work by me.